Living in Japan, and also with the current worldwide craze, I have desperately wanted to love BB creams for the past few months. I’m often given samples that are very popular with Japanese girls here.
After a Saturday spent wandering around Harajuku, I came home with some Missha BB cream samples. Having read so many wonderful things on the subject of these creams on the Internet, I couldn’t wait to put them on my face! The texture was nice and creamy, and I felt like I was putting something good for my skin on (all in my head most probably). My skin didn’t seem to be having any bad reactions, and it did even out my skin tone, so far so good. In fact, it was quite all right except for one thing – the colour. One of the colours left me with a decidedly greyish cast, and the other left me looking rather jaundiced. I wasn’t best pleased, I must admit. As this was often the case with every one I tried, I just gave up and thought that they weren’t for me.
One Friday after work I stopped at one of my favourite chain stores, Plaza. They sell makeup and other things, including sweets, and even Shaun the Sheep merchandise! What’s not to love? I often pop in and take a look at all of the new makeup products, and try them out on the back of my hand.
Anyway, that’s when I stumbled across a BB cream by brand I had never seen before, called SO’BIO étic. It is a French brand, made in France, and boasts a 5 in 1 formula (according to the packaging).
It claims the following 5 things:
1 – Easy to apply and evens out skin tone.
2 – It provides hydration.
3 – It purifies skin and makes it clearer and healthier. (In French it says “Il purifie et assainit la peau. I have no idea how it would do this, but that’s what it says on the tube.)
4 – The anti-oxidant properties of pomegranate oil (pressed from the seeds, presumably) offer anti-aging benefits.
5 – An SPF of 10 protects the skin from the sun’s harmful effects.
It also claims to be fully dermatologically tested, non-comedogenic, to be 99% of natural origin, and to contain no parabens, silicones, or synthetic dyes.
Basically, it ticks most of the boxes that make my skin happy, and at ￥1,890, is actually cheaper than my beloved Bourjois Healthy Mix Serum. Add to this my devotion to French cosmetics and skincare brands, there was no reason not to try it out!
Obviously, SPF 10 seems a bit ridiculous to me; in fact, I can’t remember ever having seen a product with such a low SPF, so I layer it over my SPF 50 La Roche-Posay cream.
When I first tried it, I must admit I hated it. It was a thick cream compared to my Bourjois Healthy Mix Serum, and I felt that it left streaks, even when applied with fingers. It would also transfer quite easily, and I would have to reapply it if I’d been wiping or touching my face at all – something that happens frequently in the Japanese humidity. I relegated it to something I’d use just to go to the gym since I’d be sweating it off anyway, no big deal.
But, as it must be used within 6 months of opening (which is perhaps a testament to its organic ingredients), once the end of term came and I no longer had to teach but I did have to go in to work, I decided that I would use it.
I’ve been using it for a couple of weeks now, and I can say that I quite like it. I wouldn’t wear it for an important event, like a date or a wedding or our school “photoshoots,” but for work or days off when I’m just lounging around, it’s perfectly fine. I’ve learned to pat it on so that it is seamless, and I do powder my nose and the rest of my T-zone as I feel that it does get a bit oilier when using this product. It hasn’t broken me out, and it does cover the redness in my skin. It comes in two colours, Beige Nude and Beige Éclat. I always feel that the colour looks strange whenever I first put it on, but after a few minutes it settles into the skin and looks perfectly fine.
It does have a smell, one that I just can’t describe. I don’t particularly like it, but it isn’t overpowering, so unless you decide to go and sniff the tube, it’s okay. It can also settle into any lines on the face, but if you moisturize well this is less noticeable.
I haven’t been using it enough to comment on all of the claims on the box, especially the longer term ones, but I tend to find that it does do 1 and 2, although, since my skin is so dry, I always have both moisturizer and sunscreen on underneath anyway, so I can’t really comment on how well it would hydrate the skin on its own.
Whew, it’s been a long post. I will leave you here with some pictures. If you have any questions about this product, feel free to ask me in the comments below.